Launchmetrics - Brand Performance Tools for Fashion, Lifestyle & Beauty
Improve Your Brand Performance With the Leading Solutions for Fashion, Lifestyle and Beauty Brands
Software, data and insights to seamlessly bridge the gap between strategy and execution
Software Trusted by 1700+ Brands Worldwide
Manage All Your Brand’s Activity From a Single Platform
Unleash your brand’s potential and optimize ROI with the all-in-one Brand Performance Cloud. Manage your brand assets and activations and measure your results – all in one place.
Achieve Greater Reach & ROI From Every Campaign With More Efficient Workflows
- Plan and execute your marketing activations, maximize editorial opportunities and accelerate your go-to-market launches
- Streamline workflows and reduce sample loss with a digitalized sample tracking software
- Launch and distribute your collections more efficiently to scale their reach and coverage with digital showroom and event management software
“We really needed one platform that has all the data that everyone could use at the same time. Now with Launchmetrics, we can do more, smoother and faster.”
Jacquemus PR Team
Optimize Your Brand Strategy With AI Powered Data Insights
- Make smarter, data-backed decisions to improve your global brand performance, using a consistent MIV ® metric
- Track your global media mentions, analyze your strategy across channels, voices and regions and enhance your brand’s influence in China with PR monitoring and Chinese local data
- Benchmark where you stand relative to your competitors and within your industry
Discover All of the Brand Performance Cloud Capabilities
Improve your brand’s performance at every stage of your collection and campaign launches with dedicated software and services
Organize, orchestrate and amplify activations with the voices that matter, being operationally more agile and effective
Optimize your strategy and drive brand growth with a holistic view on the performance of your assets & activations
Samples Management
Streamline sample management workflows across departments. Track your samples as you send them around the world or within your company.
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Digital Showrooms
Digitize and showcase your new collection in a branded environment. Organize and distribute your digital assets from one easy-to-use location, getting more usage and exposure than ever before.
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Event Management
Seamlessly manage your show and event organization. Create, share and measure unforgettable events with the first in-person, digital and hybrid events management solution.
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Email & Contact Management
Easily manage your contacts in one centralized location. Customize personalized emails to share newsworthy updates and press releases with your contacts and track their engagement.
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Brand Tracking & Benchmarking
Identify the strategies that build brand value. Analyze your brand efficiency with consistent metrics that show how your investments perform over time and against competitors.
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Media Monitoring
Monitor editorial mentions and easily export comprehensive reports across print, online and social media. We cover more than 200 countries so you can track the presence and impact of your global brand from a single location.
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China Analytics
Make data-driven decisions for your marketing strategies in China through the first solution that integrates all the most relevant channels and voices in the Chinese market.
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Improve the Efficiency of Your Teams and Obtain the Highest ROI From Each Brand Campaign
0X Faster Launches
Speed up the launch of your campaigns 3X and accelerate launch-to-market
0 Hours Saved Weekly
Save up to 35 hours of manual work for your teams every week
+$0K in Savings
Costs saved every year by digitizing all your collection launch processes
0.0X Increased Productivity
Increase productivity and communication by 2.4X among internal teams
0% Improvement in Campaign Results
See a 40% improvement in the results of your marketing and communication campaigns and initiatives
Discover What Our Products Can Do for You
Fashion & Retail
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Beauty & Cosmetics
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Luxury Fashion
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Jewelry & Watches
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More than 1,700 Brands in 100 Countries Trust Launchmetrics
“Launchmetrics Events solution is life-changing – it’s easy to manage all of our shows and events. And we use the Samples management tool everyday. Launchmetrics helps us with our time management and efficiency, allowing us to focus on creating more press opportunities.”
Paul Smith Press Team
“Launchmetrics has given us accessibility and transparency across the PR team at Lacoste. We feel supported by Launchmetrics’ software, but also their friendly team. Their value cannot be compared or estimated.”
Denis Buffart, Head of PR & Collaboration at Lacoste
“Before using Launchmetrics I used to spend half a day creating a report where now it takes 20 seconds! In addition to saving time, we can also easily analyze coverage results and sort mentions by channels, language and regions. I love being able to get a detailed coverage report in one click.”
Maxime Hodonou, Press & Showroom Manager at Isabel Marant
Award Winning Software, Trusted by the Industry
Launchmetrics’ proprietary AI algorithm has been powering the industry for over a decade. Recognised as leaders in the field, our software empowers you to become more efficient, create stronger marketing strategies and grow your brand.
Start Maximizing ROI and Improving Brand Performance Today
Speak to a Launchmetrics expert to get started! Answer a few questions, and we’ll prepare a personalized demo just for you.
Popular features
- Sample management
- Media monitoring
- Event organization
- Competitor benchmarking & brand performance insights
Discover the Latest Launchmetrics Content
The Event Renaissance: How Physical Experiences Are Winning in a Digital World
Master Your Marketing Mix Optimization Through the Power of Voices